www.listrak.com – Listrak, a leading email marketing solution provider, announced today that it has expanded its Geo Tracking capability through an integration with Google Maps, a powerful web-based mapping service application. Listrak pioneered Geo Tracking in email marketing, which is the ability to plot email open, read, and click-through results on a map, in order to give its customers a quick view of where their most active and interested subscribers were located around the world. The integration with Google Maps takes Listraks Geo Tracking report even further by allowing users to sort the data by country, state or province, or zip code. This helps email marketers figure out which geographic locations are most interested in their email campaigns so they can target and segment their lists accordingly.
For more information, or to see a product demo, contact Listraks email marketing experts at www.listrak.com.
simply email marketing